Author - The Grey Matter Team

MEET AAYUSH AILAWADI- Lawyer turned TV presenter, Producer and Content Creator.

Interview by THE GREY MATTER: Aayush Ailawadi, experienced different facets of media at an early age, courtesy his father, a revered Radio broadcaster, from the golden era of Radio Ceylon. As life progressed, Aayush’s attention was netted by computers. Despite being highly adept, he did not pursue it as a career choice, and it lingered on as a skill. Amidst good...

What is the ROI of legal directory submissions?

One commonly asked question by law firms and lawyers is whether legal directories are a good return on investment. Could lawyers be using their time doing something more productive instead of going through the mammoth task of making legal submissions? Is the value proposition offered by these submissions consistent with the time, effort and money that goes into making them...

MEET SOHRAB KHUSHRUSHAHI- Lawyer turned Fitness Coach

 Interview by THE GREY MATTER: Sohrab Khushrushahi, as a twelve year old, was introduced to cricket and became an ardent fan. He was equally rivetted by his mother being a matrimonial lawyer. “It was either law or cricket”, he had made up his mind at a very early age. His journey ensued into a career in corporate law and what followed...

MEET GAUTAM GAVANKAR- Lawyer turned Umpire

                                                                                            Interview by 'THE GREY MATTER: Gautam Gavankar’s love for cricket goes way back to his childhood. He played with utmost passion but did not think his skill was exceptional enough to pursue it as a career. In a cricket frenzy nation like India, it is no doubt an arduous choice. It is stimulating to see him wheel...

THE DAREACT INTRODUCTION

Our commitment to our careers is sacrosanct. We measure our success based on our professional achievements and accolades. We are told early on to "make it work" and stick to a chosen path. No matter what, we must compromise, adjust and adapt ourselves. Staying true to what one feels or acting on that feeling, is seldom a priority. The...

Hunting Analogy – Practice Development for Law Firms (Part 2)

Practice development is a marathon and not a sprint. There is no one way to get it right and every individual brings with them a unique differentiator. Every differentiator is crucial because it brings a distinctive aspect to the table. Our endeavor is to give you an overarching view of the various components of practice development and match team strength...

Farming Analogy – Practice Development for Law Firms (Part 1)

Practice Development is as pertinent to a business, as the brain is to a human body. Our assumption is, that the three-pound neuron packed centre will do its job adequately. It doesn’t need special attention or grooming because it is so self-sufficient and low maintenance, right? In this ever evolving field of law, true knowledge about Practice Development still remains...

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