Author - The Grey Matter Team

Hunting Analogy – Practice Development for Law Firms (Part 2)

Practice development is a marathon and not a sprint. There is no one way to get it right and every individual brings with them a unique differentiator. Every differentiator is crucial because it brings a distinctive aspect to the table. Our endeavor is to give you an overarching view of the various components of practice development and match team strength...

Farming Analogy – Practice Development for Law Firms (Part 1)

Practice Development is as pertinent to a business, as the brain is to a human body. Our assumption is, that the three-pound neuron packed centre will do its job adequately. It doesn’t need special attention or grooming because it is so self-sufficient and low maintenance, right? In this ever evolving field of law, true knowledge about Practice Development still remains...


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